February 20, 2008

What is Creativity?

In Buzz Marketing | 6 comments | permalink

What is creativity?

One of the main aspects of creativity that I enjoy is the concept of taking existing objects and combining them in different ways for new purposes. For example, Gutenberg took the wine press and the die/punch and produced a printing press. In fact, experts have since described creativity as “a simple definition of creativity is the action of combining previously uncombined elements.”

For me, nothing demonstrates this better than the following video. It shows clips from George Bush and Tony Blair, edits them into a new sequence, and adds music… the result….

Creativity.

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6 COMMENTS

6 comments for this post.

  1. Comment from Michael Dunlop on February 20th, 2008 :

    Haha… Great video, very creative!

  2. Comment from Freelancers Store on February 20th, 2008 :

    I saw that some time ago, thought it was funny. This one is even more hysterical:

    http://www.youtube.com/watch?v=Orp9qCaj8Bw

    lol

  3. Comment from Ben on February 21st, 2008 :

    Dean, you would enjoy this book, it fits your creativity theory:

    http://tinyurl.com/yu4tz9

  4. Comment from Dean Hunt on February 21st, 2008 :

    Thanks Ben,

    I will add it to my shopping cart. I am sure it will look great on my bookshelf next to a book you may be familiar with “Errant in Iberia” ;-)

    Dean

  5. Comment from David Maleney on February 22nd, 2008 :

    Love it,Dean!

    Very touching indeed.

    I always knew Bush wore the leather trousers in that relationship ;-)

  6. Comment from Bill Reichart on February 23rd, 2008 :

    You are right on the money with your point. Creativity is about making new associations.

    I had just post some thoughts on that same issue and subject here on my site:

    http://www.ministrybestpractices.com/2008/02/5-ways-to-spark-creativity.html

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