There Is a Sucker Born Every Minute

In Buzz Marketing | 1 comment | permalink

In 2006 some of my peers claimed I had the viral/buzz marketing story of the year.

But this year I have to admit, I have lost my crown.

That’s right, my title has been taken. To whom? Another blogger? Another Marketing guru?

Nope!

To a band called RadioHead.

They have pulled off one of the best marketing stunts of the year, and what’s more, they have fooled the vast majority of the media and the music industry as well.

You can read my full thoughts on this matter here: Radiohead Marketing Stunt?

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1 COMMENT

  • marian

    Couldn’t get their album yet for their website repeatedly falls short of bandwith or stuff.

    Barcelona rush hour sucks. Did I mention?

    I read about the Radiohead thing today, my source said that e.g. Oasis and Nine Inch Nails were about to do something similar to the RH stunt.

    Good stuff for people liking music.

    Current score: 0