The Cover Version Blog Challenge
In CopyWriting | 10 comments | permalink
I was driving home from the airport last week, and a song came on the radio called “Run – by Leona Lewis”. It sent shivers down my back, the hairs on my neck stood on end, and without sounding too soppy, it was a very powerful and emotional 3 mins.
Now, what on earth has this confession got to do with your website?
Here is the thing…
This song is actually a cover song, the original was done by a band called Snow Patrol, of whom I am a big fan.
Leona Lewis didn’t change any of the lyrics in her version, she just put her spin and her style into it, and essentially, she said the same message, but in her voice.
You can do the same on your blog, in fact, this is a way of instantly ending writer’s block.
All you do is look through your favourite blogs, find a post that you enjoy, then take that core message, and then say it in your voice, and in your style.
Try this on your blog this week, and then link to your efforts in the comments section. Who knows, you might even have a hit with it, just like Leona.
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