December 6, 2007

Google Adwords Experts

Part of being a successful business man is to admit when you have a weakness and find a solution.

So I am not going to be like most other Internet Marketers and pretend I am great at everything, I am going to publicly hold my hands up and say this:

“I, Dean Hunt, need help with Google Adwords and PPC advertising.”

To be more specific, I am using Adwords for the first time EVER. I can get huge amounts of traffic for free, so I have never had to use Adwords before, but I think it is about time I started testing it.

* So, are you good with PPC?

* Are you currently making a profit due to PPC and Adwords?

* Have any of my free products and blog posts helped you in the past?

If so, I would like to speak to you.

I would like you to go through some PPC experiments with me, and I can learn by watching in real time. I will record all the info, and then heavily promote you and your business once we are finished.

Interested?

Email me at: contact@deanhunt.com

10 comments for this post.

  1. Comment from Tom on December 6th, 2007 :

    If I was an expert I’d help, but I have to learn some more too.
    If nobody helps (but I doubt so), there is this guide http://www.epiphanysolutions.co.uk/google-adwords/

    You can read it free online or buy the printed book.

    (I finally built a contact page, thanks)

  2. Comment from Ryan on December 6th, 2007 :

    I have used Adwords before but wouldn’t call myself an expert, well here is some of my advice,

    1) turn “content network” off until you have a lot experience using adwords (increases your CTR and gives you better quality of traffic)

    2) keep adgroups small and targeted (max 25 keywords per adgroup)

    3) create a landing page for each adgroup (targeted to that adgroups keyowrds)

    4)make sure you include “about us” “FAQ” “disclaimer”…etc pages on you landing page (increases your quality score)

    5) use dynamic keyword insertion. (can have a big impact on your CTR)

    send me a message if you have any questions

    Thanks,
    Ryan

  3. Comment from CY on December 7th, 2007 :

    hey dean:

    I copy one of your headline in the orgasm report and it helped to skyrocket my CTR and slash CPC.

    I emailed you some times back about this but haven’t hear from you.

    CY

  4. Comment from Dean Hunt on December 7th, 2007 :

    Well, 48 hours later and I have what can only be described as the worst CTR in the history of adwords ;-)

    0.14%

    haha

  5. Comment from Ryan on December 7th, 2007 :

    Wow that is a low CTR…lol,
    The fastest way to increase ctr is to add dynamic keyword insertion,
    shoemoney has an interesting post on that here: http://www.shoemoney.com/2007/02/06/google-adwords-arrow-trick-to-increase-click-through-rates/

    he also covers what he calls “the arrow trick” which if you can fit in with your ad copy should bring that CTR up.

    Of course seen as Buzz and Viral marketing is your specialty it probable isn’t a problem with your ad copy :-)

    If i had to take a guess as to why your ctr is so low i would say you probably have to many broad keywords and your landing page isn’t relevant enough to these keywords, these two combined will give you a poor quality score leaving your ads in the last position…. but this is only a guess seen as i don’t know anything about this campaign (other than the ctr).

  6. Comment from Jehan on December 10th, 2007 :

    Holla there!

    I don’t know if I could be any help, but if you’re looking for an E-book about Adwords, I got one from Brad Callen. If you want it, just yell and I’ll give it to you for free. Or consider it as a thank-you for your Web Traffic Orgasm thing. Gotta love that report!

  7. Comment from Free Domain Name Finder on December 10th, 2007 :

    Hey Dean,

    I am FAR from even knowing anything worth teaching but definitely hope you decide to share whatever you learn lol ;). I wish I had the knowledge as I can only imagine the “trade off” for helping you would be awesome. So if anyone does know what they are doing, it would be a pretty sweet deal to have Dean owe you a favor ;).

    As far as your CTR, It’s not overly bad but be sure you have “content” turned off an only using search. If you have both it will really lower your CTR and in turn your quality score.

    If you haven’t done that already, just log in, click on the campaign you want to edit, click the “Edit campaign settings” link above (next to where it shows your daily budget) and then on the right side under “networks” uncheck the content network box and save.

    You can then create another campaign that is the opposite if you want where it is just the content network and not search. But if you have both together it seems the only thing it will do is make sure your CTR is super low which causes your quality score for keywords to go way down which causes your minimum bid to go way up.

    That is pretty much all I know so far lol.

    Would be interesting to see how well your buzz methods work against solid PPC promotion. Maybe once you find someone who really does know their PPC you can work out a huge (obviously buzz worthy) challenge between the two of you to see who can get the most traffic for a specific topic and who spends the least and such. Which could be another benefit for someone to help you out to learn this stuff…if they go up against you in a competition for fun, it would surely bring them some amazing traffic as well ;).

    Good luck!

    PS don’t forget to filter back what you learn about PPC, I really want to learn too :(

  8. Comment from Dean Hunt on December 10th, 2007 :

    Yes, I will be posting what I learn.

    Thanks for the comments.

    Dean

  9. Comment from Chuck on December 11th, 2007 :

    OK You need adwords help.
    Here is my suggestion.

    Hey Little Kid!!!!
    Want Some Candy?
    Free Candy And More.
    http://www.deanthepervert.com

    13 Year Old Girl
    Looking For Someone
    To Talk To–IM Me
    http://www.bringcondoms.com

    I guarantee lots of clicks and visits.
    BTW what is the equivalent of the FBI in Spain?

  10. Comment from Michael on April 4th, 2008 :

    I would be really interested, however I think it`s a little bit late now isn`t it.

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