Dean Hunt Has Been Kidnapped

I’m sure that you’re here today in eager anticipation wondering what pearls of wisdom the man they call Deano Dean Hunt will be sharing with you. Unfortunately, the vicious killer bunny that he was foolhardy enough to partner up with has flipped and taken him hostage.

As you read this Dean is being help at carrot point and is under pain of death if I (Tim Brownson) don’t deliver answers that satisfies the leporids desire for marketing world domination. VKB seems to mistakenly think I know what I’m talking about and it is incumbent on me to try and meet his expectations otherwise Deano will by dunno pronto.

Question 1: Tim, as a bunny, with no fingers and thumbs, it is very hard for me to type, in fact, just writing this question has taken me 8 months, so, do you have any tips on using video to make money online?

Well vicious killer bunny that is an excellent question from one so long on ears and short on pre-frontal cortex and even though I’m a bloody life coach and not a marketing guru I will do my best to answer.

I’ll try and avoid the obvious answer of filming your attractive next-door neighbor as she sunbathes in her swimming costume in the summer. Because let’s face it we’ve all done that and the market is probably saturated by now a bit like your underwear.

Interestingly enough I have recently noticed something rather strange with my own website. When I finally started reading my Google analytics rather than just gazing at the pretty graphs, something shocking jumped out at me. Actually that’s a bit of a fib, it was pointed out to me, but who’s counting?

My main priority has been to write posts that are informative, helpful and at the same time mildly amusing. Like a lot of bloggers I have been swept along aboard the content is king bandwagon. Whereas content is undoubtedly important, I think it’s more like a Prince Regent than a fully-fledged King. The fact of the matter is, it doesn’t matter if you’re writing content that would have Billy Shakespeare weeping in shame if nobody knows it’s there.

When I posted videos to my blog my traffic levels dipped slightly. So I asked my readers which medium they preferred and overwhelmingly they said written posts. That all sounded hunky dory to me, so I dropped the video posts and concentrated on writing killer content for killer bunnies.

Then when I looked closely at my stats I noticed the quality of traffic that was clicking through from YouTube was much higher than that from other areas such as Stumble Upon and Twitter. The average visitor was staying a whopping15 to 20 minutes on my site rather than under 5 minutes.

I’ve now decided to keep the mediums separate, but make sure that people who stumble upon my video posts on YouTube know how to get back to my blog and spend their cool hard cash with me and not some other inferior life coach that want be able to help them live the life of their dreams.

That is a way of generating traffic and clients (for me) and thus money, but possibly not the answer you were looking for and I’m starting to fear for Deans safety.

Question 2: What’s pink, has five toes, and is carried by a Killer Bunny?

Is it your lucky humans foot perchance? Oh my god, it’s not Deans foot is it?

Question 3: What importance do you give to the role of mindset in the life of an entrepreneur?

Now we’re onto more familiar ground for me. I want to say mindset is critical, but on reflection I think it’s more important than that, it’s everything. The world is full of people that are capable of making millions of pounds, dollars or Euros, but there are few people that have the mindset and commitment to make it happen.

Think of the sporting arena for a moment. No matter what sports you like and I’m guessing for you it’s probably anything that doesn’t involve foxes or greyhounds, there will be lots of wasted talent. There will be genius’s that couldn’t handle the limelight and imploded when the going got tough or the spotlight too bright. In soccer, George Best springs to mind. Possibly the greatest player of all time that finished playing at the absurdly young age of 26 and tragically died as the result of alcoholism..

Over here in the land of the free there are people like (American) footballer Terrell Owens. Owens has the kind of talent that many would kill for yet he’s never won a Superbowl ring and probably never will. He could have been an all time great if he’d worked on his attitude and not been so disruptive everywhere he played.

On the flip side there are people that never have the same level of talent, but work on their craft with the inner belief that nothing can stop them reach greatness and usually nothing does.

A good attitude can make up for a lack of talent, but excess talent seldom makes up for a bad attitude.

Question 4: What do you get when you pour boiling water down a killer bunny hole?

A hot cross bunny. You may also get a very tasty rabbit stew if you’re prepared to hang around long enough and toss a few herbs and assorted vegetables down the hole at the same time.

Question 5: What was the best piece of advice you have ever been given?

My dad once said: “Never quote your parents son” I think they are wise words indeed.

I’m struggling to come up with anything that was said directly to me other than “You may want to take a drop because that’s not a plastic alligator sunning itself next to your ball” so I’m going to quote Wayne Dyer.

“Be independent of the good opinion of others”

I think this is advice that can be used in all areas of our lives including or maybe even especially, marketing. Advice, criticism and feedback should always be welcomed, but it should be treated with caution. On the flip side, so should praise, adulation and something I get a lot of, hero-worship.

Decide what is right for you and then go for it. Do not be swayed by the naysayers that will tell you you’re mental and will be living under a cardboard box by Christmas. Even if they’re right, they’re wrong.

If you stay focused and committed you’re ultimately and infinitely more likely to be successful than the person that starts to wring their hands every time somebody raises and eye brow on hearing their idea

Question 6: What is the biggest mistake people who are new to net business make?

I think this leads nicely in from the last question my furry friend and thanks for asking.

I used to own a record store in the 90’s. People would occasionally bring second hand records in to see if we wanted to buy them. We’d make a reasonable offer and more often than not they’d be highly offended and feel insulted. “But, but, but it’s worth a million quid” they’d stammer. “How do you know that?” We’d not unreasonably enquire “Because I saw it in Record Collector a for that amount”

Therein lies the problem. People see something being advertised and believe that’s what it’s worth. Whether the person sold it for that amount or even at, all seems unimportant to them.

Net newbies see what a lot of people are doing and automatically think that’s what they should do. They set up their blog and then sign up for Adsense and as many affiliate campaigns as possible. Then they run around like headless bunnies, er I mean chickens, leaving billions of comments on other sites, write a crap e-book and then sit back and wait for the cash to start rolling in.

It seldom does and they just can’t understand it. I mean c’mon what could possibly go wrong? it’s a surefire recipe for success, isn’t it?

The key to success is being different and adding some value. There are over 1.5 billion Internet users worldwide and I’m fairly sure that all except a guy called Frank in Papua New Guinea have their own blog. There’s little mileage in attracting other bloggers to your site (unless you sell to other bloggers that is), yet that’s exactly what most people seem to try to do.

Can Dean go now please? And if not, can I have the beer in his fridge?

Note: For more from Tim, check out his Discomfort Zone Blog