a Confession by Dean Hunt
In General | 12 comments | permalink
I have a confession to make…
Over the past few months my writing style has become more salesy, direct, and dare I say… American.
A good friend contacted me the other day and said that he misses the older posts that were often funny, entertaining and from the heart.
So I thought about this and I believe I have found the culprit:
DeanHunt.com has been online for almost one year. What started out as a personal diary to keep track of my business and personal life, has grown into a site that between the months of December 06 and March 07 had over 500,000 UNIQUE visitors.
I have branched out into other areas as well: Copywriting, direct sales, niche marketing, social media promotion, viral marketing etc… and I have shared a beer with some of the Internets leading marketing experts.
It is hard to meet so many gurus without some of their techniques rubbing off on you, but a salesy blog was never my goal. I know the techniques for direct marketing, and I have had success with it. But I never planned on letting those techniques spill into my blog.
So from this day forth I will aim to make my weekly blog posts (every Sunday), and my weekly newsletter (Wednesday or Thursday) have a more personal and laid back tone.
I have never sold anything via this blog, so there is no need for me to use a more “salesy” method of writing.
If I know of something that I genuinly believe will be useful to you, then I will of course mention it, but there will be no sales copy or cheesy marketing techniques.
Instead I will continue to talk from the heart, and use my “wacky” sense of humour to hopefully keep you entertained.
If you have any suggestions or feedback then I would love to hear from you.
Thankyou
PS: My new house in Madrid is finally complete. It has been a long and painful road, but finally we are there. I look forward to inviting you all to a poolside BBQ later this summer. (I am serious)
PPS: I also look forward to hearing your feedback. I really mean that.
email this | tag this | digg this | trackback | comment RSS feed
Subscribe to my FEED if you like the smell of money
12 COMMENTS
so here’s my feedback: i think your friend is right.
i once started reading your blog because i found it quite interesting. however now i just browse your entries quickly as it often really sounds like an american rip-off ebook (no offense meant)
cheers
Thanks Patrick.
I will aim to keep it all from the heart from now on. I hope you will continue reading, and perhaps you can email me in a month to let me know if I have managed to avoid the “American ebook” trap
Many thanks,
Dean
Was I the friend or just a coincidence that I happend to talk to you recntly about…you know…
Anywaay buddy, I am looking forward to checking out your pool. You should invite me up for a weekend….:-)
Phil,
You are certainly a good friend, but you are not the friend in question.
Elena and I were testing the pool today, it was a bit cold, but great fun. We lay in the sun afterwards and drank two bottles of Corona
It is called CORONITA in Spain. Gosh, how long have you been living in this country?¡?¡¡?
Come on down to town some time and let´s get lunch. After all, when was the last time you had Indian food out there in the pueblo? Or, if you are missing America from your trip to the States, I know the best hamburger joint in the city…
Phil
ah yes, a nice cold CORONITA
I will ALWAYS call it Corona though.
Last time I had a nice Indian meal was three days ago, we found an amazing Indian restaurant.
The hamburger joint sounds great.
Speak soon Phil.
No problema. You know I am Mr. Recommendations here in Madrid, and if you come into town I´ll bust out the DV camera -We´ll vlog ya. Boo ya.
Dean,
Finally! I miss your old style.
Thanks Diego.
The old Dean is back for good
Have You Ever Wanted To Get Back To Your Old, Non-Salesy Persona?
I can teach you to be your old self again , here is what you will get.
-Your normal wit and humor back without the marketing voice in the background telling you NOT to offend any possible customers.
-The ability to be smug, blunt, or controversial at will.
And if you order in the next 24 hours you will get a 100%, not risk guarantee for the first year. No kidding, you can get your money back no matter what.
P.S. You will feel a deep sense of love and amusement.
BUY NOW! only $19.95 per month for 15 months
haha, very good Sterling.
I must point out that I intend to remain blunt and dare i say… controversial. But I will do it with my natural writing style.
PS: off to London tomorrow, so will get back to you ref IBM when I return.
Dean
Hi Dean – Looking forward to a swim – I just hope your pool is big enough for us all. I will bring the Coronita